For best results: After rinsing shampoo, apply from roots to ends and leave-in to help stop breakage. Do not rinse and gently towel dry. Style as desired. Tip for mega strengthening : Use plastic cap or sit under drying for 10 minutes for deep penetrating heat activation. Do not rinse out. Style as desired. Before relaxing, apply on previously relaxed hair to protect against over processing. Excellent as leave-in conditioner after relaxer treatment.